Kobo partners with Best Buy to sell eReaders
Toronto-based books, gifts and specialty toys retailer Kobo has struck a deal with US-based electronics retailer Best Buy. The deal will see Vox eReader stocked at stores across the US and online at www.bestbuy.com.
Last month, the retailer has tied up with that Netherlands-based retailer Libris Blz to sell Kobo Touch eReader online at www.libris.nl and www.blz.nl, and in select stores starting 30 January for EUR129.
Todd Humphrey from Kobo said the company is focused on delivering an innovative and easy eReading experience and expanded footprint throughout the US. In the UK, the devices are sold by Asda and WHSmith.
"We're excited to offer the Kobo Vox eReader in US Best Buy locations where consumers can try our innovative social experience and see the difference that Kobo brings to eReading," Humphrey said.
Kobo has over 5 million readers in more than 100 countries. Kobo store offers a selection of over 2.5 million eBooks, newspapers and magazines.
Related Insight
Suppliers Directory
General Retailers Convenience Stores & Gas Stations Department Stores Hypermarkets & Supermarkets Multi-channel & Online Retailing
Specialist Retailers Apparels, Accessories & Luxury Goods Retailers Drug & Personal Care Stores Duty-free Retailers Electricals & Electronics Retailers Food, Drinks & Grocery Retailers Home Furniture & Houseware Retailers Tobacco Retailers Leisure, Sports & Entertainment
Markets & Regulations Markets Supply Chain Management Regulatory & Policy
Retail Technology
Comments may be moderated for spam, obscenities or defamation.